Last May, Paul was slightly taken aback when a high-profile company like Amazon Local reached out to him. They had a request to capture the beauty of the UK’s B&Bs and hotels throughout England’s stunning Lake District, Yorkshire, New Forest, Wales and more.

Marketing images to promote the Amazon Destinations

Following on from a conversation with their Creative Head, however, Paul saw how his photography services could be beneficial. Amazon Destinations wanted these locations featured on its website. They wanted visitors to have access to exclusive discounts from unique destinations around the world. This was especially advantageous for smaller businesses without major marketing resources!

The concept was that Amazon Destinations would provide a platform for these independent hotels and Bed & Breakfasts. Specialised offers were being advertised to its massive database. However, due to this shift in the market, the project was unfortunately shut down soon after its launch.

To truly capture the essence of  hotel photography or B&B, potential customers need to be able to see what their rooms would look like. It’s surprising how often decent photo evidence is not available online. Inadequate images often leave those who are seeking true representations feeling disappointed.

Paul was tasked with an ambitious photographic project. Over four months, Paul travelled around the country, capturing hotel photography for Amazon, at over fifty stunning businesses. From New Forest to Pembrokeshire and even all the way up to Lake District. No area went uncovered in this massive endeavour!

The brief itself provided more than enough direction. Specifically, Amazon needed hotel photography covering both architectural shots and interior photos. The photos had to include everything from reception areas and spa facilities to dining rooms and bedroom types at each location. It was vital to accurately document everything about every hotel visited.

Professional photography can be a powerful asset when selling hotel rooms, office spaces or even your home. Showcasing high-quality images of these properties will attract potential customers and positively influence their decisions to book. A good photograph is worth more than words. As such, should you need help to get the perfect shots for your listing, reach out today!